Jennifer Kerhin, MBA, CEMMar 23, 20202 minMaintaining Relationships After Expo CancellationThe past few weeks have been unprecedented in the history of the trade show industry. While times are certainly challenging, it is...
Jennifer Kerhin, MBA, CEMMar 19, 20204 minA Guide to Virtual Meeting and Sponsorship OpportunitiesWith face-to-face meetings on temporary hold, virtual opportunities can help associations educate their members. Members may be...
Jennifer Kerhin, MBA, CEMMar 19, 20202 minTop Four Refund Procedures to ConsiderEvent professionals dread the word cancellation. But when circumstances leave no other option, follow these best practices to ensure a...
Jennifer Kerhin, MBA, CEMMar 17, 20202 minThe Exhibitors' PerspectiveAssociations are facing the difficult decision to postpone or cancel their annual conferences and tradeshows. During this process, here...